Creativity

Nokia: The Unloader

Swedish agency FarFar has launched a new site for Nokia promoting the mobile brand's E71 and E66 product lines.

The agency has teamed up with Perfect Fools and Acne to create a virtual factory where you can send your unwanted

Published on Nov 13, 2008

Editor's Pick

Swedish agency FarFar has launched a new site for Nokia promoting the mobile brand's E71 and E66 product lines.

The agency has teamed up with Perfect Fools and Acne to create a virtual factory where you can send your unwanted documents from the desktop and destroy them in three different ways. While your actual documents obviously won't be trashed, the site displays some fun methods in which they could be, including "Ring of Fire", "The Dip" and "Fanfare." Browse and upload whatever document you choose, then pick the method and watch as machines make mincemeat of your file and send the shreds to a recycling vacuum.

The site's objective is to promote the Nokia devices' printing features for email attachments and other data. Once you unload your document, you can share the film with friends, download it to your desktop or Nokia device, post on a blog and create a direct link.

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About

Credits

Date
Nov 13, 2008
Client:
Nokia
Agency:
Farfar
Production Company:
Acne Film
Web Production:
Perfect Fools

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