NYC & Company: This Is Just Another Day

The multi-lingual campaign entitled, "This is New York" emphasizes an unmatched diversity and excitement that only New York can provide. Print ads feature several focal points of the city such as fashion and entertainment and will r

Published on

Editor's Pick
The multi-lingual campaign entitled, "This is New York" emphasizes an unmatched diversity and excitement that only New York can provide. Print ads feature several focal points of the city such as fashion and entertainment and will run in magazines and newspapers in the U.K., Ireland, South Africa, Germany, Boston and Philadelphia. NYC & Company's efforts to expand it's global reach have been successful so far, welcoming 43.8 tourists last year, falling just shy of it's 2015 goal of 50 million visitors.
Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Oct 18, 2007
Agency:
BBH New York
Client:
NYC & Company
Executive Creative Director:
Kevin Roddy
Creative Director:
Paul Foulkes
Art Director:
Craig Smith
Copywriter:
Adam Reeves
Designer:
James Tung
Art Buyer:
Andrea Rodriguez
Print Producer:
Stephanie Friese
Print Producer:
Cindy Bohm
Illustrator:
Andrew Rae
Tags
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. View all Newsletters

Become a Member of Ad Age