Creativity

A Possessed Office Chair Causes Havoc in New Zealand Insurance Ad

DraftFCB Shows that Bad Things Can Happen Unexpectedly

Published on Aug 26, 2013

Editor's Pick

Why can't all insurance ads be this interesting? DraftFCB New Zealand and NZI launch a fresh advert for the company that's its first in eight years.

Set in an animated port town of New Zealand, the spot focuses on all the unexpected things that can wrong when you're in a business owner, but tells them with a touch of the supernatural, via a possessed "Devil's Chair," that moves from business to business, causing floods and explosions wherever it goes.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Aug 26, 2013
Agency:
DraftFCB Auckland
Client:
NZI
ECD:
James Mok
ECD:
Tony Clewett
ECD:
Regan Grafton
Senior Creative:
Kelly Lovelock
Senior Copywriter:
Hywel James
Head of Content:
Pip Mayne
Prod. Co.:
Assembly Films
Director:
Damon Duncan
Technical Director:
Rhys Dippie
Producer:
Amanda Chambers

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.