Oak Milk: Reverse Robberies Homes Edition

The reverse robbers are coming!

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Editor's Pick

Need someone to stock your fridge? Forget the store -- get on Facebook instead. The Monkeys and milk brand Oak's "Reverse Robberies" campaign asked users to request to be "reverse robbed" via Facebook. It resulted a scary-looking man in a strange plastic mask barraging into homes to fill up those thirsty refrigerators with milk.

Guess brands are getting more and more stalkerish -- just a couple of weeks ago we featured the hilarious campaign by pizza place Mellow Mushroom, who invited people to follow it on Twitter, and "followed" them back -- in real life.

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About

Credits
Date
Nov 06, 2012
Agency:
The Monkeys
Client:
Oak Milk
Category
Latest Creativity News on Ad Age

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