Old Spice: Keep it Clean

Old Spice's Red Zone body wash wants to have its 12-inch wiener and eat it too, doing a nudge-nudge-wink-wink "Keep it clean" routine that's about the size of Monty Python's 16-ton weight. But why is the Old Spice logo bleeding off the page

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Old Spice's Red Zone body wash wants to have its 12-inch wiener and eat it too, doing a nudge-nudge-wink-wink "Keep it clean" routine that's about the size of Monty Python's 16-ton weight. But why is the Old Spice logo bleeding off the page? Is it old and in the way? It's old, but it's hardly in the way
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About

Credits
Date
Jan 26, 2007
Creative Director:
Mark Fitzloff
Creative Director:
Monica Taylor
Copywriter:
Michael Illick
Art Director:
Eric Baldwin
Photographer:
Frank Siteman
Client:
Old Spice
Agency:
Wieden + Kennedy Portland
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