Old Spice: The Old Spice Hair/Body Metrics Profiler

While Bruce Campbell is unfortunately nowhere in sight, Old Spice nevertheless forges ahead with fun on its latest site developed by Wieden + Kennedy, Portland.

With the Old Spice "Hair /Body Metrics Profiler,&

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While Bruce Campbell is unfortunately nowhere in sight, Old Spice nevertheless forges ahead with fun on its latest site developed by Wieden + Kennedy, Portland.

With the Old Spice "Hair /Body Metrics Profiler," visitors can simply click, hold or move the mouse to apply body hair in a variety of ways on the head and torso of a male figure. A gallery hosts a horde of hairy creations one can use for inspiration, including the "Afrocalypse," the "Grassy Sir" and the "Hellcat." Once one completes their hair implantation, an analyzer scans the model and deduces your hair/body profile and deems what Old Spice deodorant is best for you.

Get ready, awards judges; between this and Crispin's "Pet Mustache" site for Burger King, you might have to start a special category for hair growth web destinations.

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About

Credits
Date
Feb 08, 2008
Client:
Old Spice
Agency:
Wieden + Kennedy Portland
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