Hate the World Cup? Orangina Will (Covertly) Switch Games off for You

Orangina Miss O and Fred & Farid Paris Launch the 'Anti-Foot' Can

Published on Jun 18, 2014

Editor's Pick

World Cup mania is upon us and people are tuning in all over the globe. That being said, soccer really isn't everyone's cup of tea and those who hate it are bombarded by the promotions, product partnerships and live broadcasts on what may seem like every corner. The fact is, however, that these people are in the minority this summer.

Enter Fred & Farid Paris with the 'Anti-Foot' can -- a concealed remote, disguised as a can Orangina Miss O, the carbonated orange drink's low-calorie alternative. The clicker can turn off any match playing in the vicinity, allowing the disinterested to secretly protest.

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Jun 18, 2014
Fred & Farid Paris
Creative Director:
Fred & Farid
Ugo Martinez
Guillaume Roukhomovsky
Art Director:
Guillaume Roukhomovsky
Art Director:
Radouane Gouissi
Brand Development Supervisor:
Stanislas de Parcevaux
Brand Development Supervisor:
Florence Burtin
Brand Development Supervisor:
Aline Bonnet
Brand Development Supervisor:
Romain Burgevin
Brand Development Supervisor:
Fanny Comau
Social Media Manager:
Matthieu Bouilhot
Agency Producer:
Deji Odulate
Wanda Productions
Patrick Cassir
Helene Segol
Marie Le Roux
Account Director:
Florent Depoisier

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