Home Gallery Interactive (video) Organic Inc. BroadFeed Organic Inc.: BroadFeed A new reader app from Organic Published on Mar 14, 2011 Editor's Pick Organic ups the ante on apps like Flipboard with its own social reader app, BroadFeed. The app takes content shared by whoever you follow on Twitter and aims to shape your newsfeed around it in an easy-to-read format. Broadfeed offers several reading features and options. Users can read content in a number of ways, including Editorial View for quick browsing, Image View, Clean Article View and the original webpage view. Users can also access a directory of topic-based lists to follow. The more an article is shared, the more prominently it appears - and you can quickly view who has been sharing what, by tapping the 'tweet bar'. You can browse a photo grid that gathers all the pictures sources are sharing and look at the most popular stories shared over the previous week. It's available now at the iTunes store. Proceeds from app sales go to charity. Broadfeed was created out of Organic's product development team. Rate this Ad You must be registered to rate the ad. Please Login or Register Now About CreditsDateMar 14, 2011Agency:Organic Inc.Client:Organic Inc. Tagsapp CategoryApp Latest Creativity News on Ad Age U.K. Ad For Volvo's Grand Prix-Winning LifePaint is Banned Skittles and McDonald's Pull 'Upsetting' Ads -- Was It the Right Call? China's Online TV Pushes Product Placement to Crazy New Levels Related work Wells Fargo: Holiday Magic BBDO San Francisco National Park Foundation: We Are Still Marching Organic Inc. Constellation Wines: Pass the Bottle Organic Inc.