Although this film from Pepsi was released in China for the New Year's festivities from January 23 through February 6, aka the Spring Festival, it's a fitting piece for Valentine's Day. Reminiscent of Coke's memorable reunion campaign featuring overseas workers, this 10-minute online tale focuses on China's youth, who increasingly spend their New Year's holidays away from their loved ones. Unlike Coke, this one's a fictional tale, with all the sorts of melodramatic moments and coincidences you find in TV serials. Here, a mysterious stranger, armed with the power of Pepsi brands and oranges, helps some high-powered young adults find their way back home.
- Feb 14, 2012