Creativity

Pizza Hut: iPhone App

Go ahead. Play with your food.

Published on Sep 23, 2009

Editor's Pick

Pizza Hut's iPhone app makes placing an order part of the fun. The app, which was recently featured in an iPhone commercial, takes advantage of all the features of the iPhone in order to make ordering a pizza an entertaining an experience.

Viewers can scroll through a menu selection, drag and drop different toppings onto their pies, shake their phones to sauce their hot wings and even while away time until their order arrives with the Hut Racer driving game. Customers can also get discounts on their purchases in the deals area with coupons stuck on a virtual refrigerator door.

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About

Credits

Date
Sep 23, 2009
Client:
Pizza Hut
Digital Agency:
IMC2
Group Creative Director:
Scott Lindsey
Technology Manager:
Scott Clemmons
Senior Writer:
Pamela Parker
Group Technology Director:
Vadim Dolt

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