Creativity

PNC Bank: Punch the Pig (5)

Make the pig hurt.

Published on Sep 07, 2010

Editor's Pick

Deutsch New York and PNC Bank are asking consumers to play with their money with this interactive outdoor "Punch the Pig" installation. The effort translates the Punch the Pig feature from PNC's Virtual Wallet site into an outdoor game that utilizes touch-screen and gesture-based technology. Deutsch partnered with Perception and used proprietary tech from InWindow to bring the game to storefronts in DC, Chicago, Cincinnative, Cleveland and Indianapolis through September.

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About

Credits

Date
Sep 07, 2010
Agency:
Deutsch New York
Client:
PNC Bank

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