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Rotten Tomatoes Partners with Pop Secret to Find You a Like-minded Critic

Deutsch L.A.'s latest experiment will let you explore movies that suit your taste

Editor's Pick

Over the past few months, Deutsch Los Angeles and Pop Secret have been working on a number of smaller, experimental projects designed to connect the popcorn brand with movies. After Pop Search, a Google Chrome add-on that let you find a way to watch the movie you want, online, the agency is out with "Find Your Critic." The tool connects with Rotten Tomatoes so you can rate movies online, then match your opinions with those of professional movie critics. After all, people love to find people who agree with them. The tool lets you see what other movies those critics liked, so you can get a more personalized movie experience.

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About

Credits
Date
Mar 27, 2013
Agency:
Deutsch Los Angeles
Client:
Pop Secret
Category
Latest Creativity News on Ad Age

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