Creativity

Porsche Plays Happy Birthday With Seven Engine Roars

Film and Game For Chinese Market Uses Seven Generations of 911s.

Published on Oct 10, 2013

Editor's Pick

To celebrate the 50th anniversary of Porsche in China, agency Fred & Farid brought together seven generations of Porsche 911s and used the sound of their engine roars to play the seven notes of "Happy Birthday" in this YouTube film. The agency also created an online game (demo here) users can play to score points using the seven different Porsches (with accompanying sound effects).

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About

Credits

Date
Oct 10, 2013
Agency:
Fred & Farid Shanghai
Client:
Porsche

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