Creativity

Project Surefire: Friends

This spot was filmed in a maximum-security prision in Nevada. There is nothing 'fake' about the footage -- everything you see is real.

Published on Oct 30, 2000

Editor's Pick

This spot was filmed in a maximum-security prision in Nevada. There is nothing 'fake' about the footage -- everything you see is real.

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About

Credits

Date
Oct 30, 2000
Executive Producer:
Pete Keenan
Director:
Kevin Smith
Agency Producer:
Lee Goldberg
Art Director:
Corey Ciszek
Copywriter:
Dan Fietsam
Chief Creative Officer:
Mark Figliulo
Production Company:
Backyard Productions
Client:
Project Surefire
Agency:
Young & Rubicam Chicago

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