Creativity

Prometheus: Creation

Exploring the world of Prometheus.

Published on May 16, 2012

Editor's Pick

Marketing for 20th Century Fox's Ridley-Scott directed Prometheus continues, this time with two new 'featurettes' that are YouTube web films that go behind the scenes into Scott and the film cast and crews' creative processes.

As we wrote earlier, while previous marketing moves for the hotly anticipated movie were brilliant little teasing strategies, the last couple of trailers, especially the international launch trailer, seem to veer off in a completely different direction, and provide much more detail. The featurettes are no different, with lots of context and plot points available.

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About

Credits

Date
May 16, 2012
Client:
Prometheus

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