Purina Friskies: You vs. Cat

Your new opponent; kitty.

Published on

Editor's Pick

Balls of string are just too old-fashioned; Purina Friskies has created YouvsCat, an interactive game that pits cats against their owners. The iPad game, unveiled at SXSW, involves the human player trying to get a piece of cat food into a goal across the iPad screen while the cat tries to gets its paw on it first. Friskies, which is promoting this as the first 'dual species' digital game, flew the game's 'world champion', Buddy the Cat, to Austin for the unveiling. Could a whole new world of pet vs human games be opening up?

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now


Mar 13, 2012
Purina Friskies
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age