Creativity

Quit: Smoking

A visual quitting aid.

Published on Nov 21, 2011

Editor's Pick

Iris and Hungry Man create a powerful new ad to encourage people to quit smoking. The film shows smoking's aging effects in a dramatically visual way and is aimed at teenagers. It is to be screened at cinemas, in schools and will be supported by an integrated campaign including a smart phone app.

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About

Credits

Date
Nov 21, 2011
Agency:
Iris
Client:
Quit
Creative Direction:
Ant Melder
Creative Direction:
Simon Mannion
Prod. Co.:
Hungry Man
Director:
Steve Hudson
Post Production:
Framestore
Post Production:
Paul O'Brien
Sound Design:
Tony Rapaccioli @ Wave
Producer:
Martin Box

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