Creativity

Reclame Aqui's 'Corruption Detector wins Mobile Grand Prix at Cannes

A facial recognition app made sure crooked politicians couldn't hide

By Meg Graham. Published on Jun 19, 2018

Editor's Pick

Grey Brazil, Sao Paolo's "Corruption Detector"--an app created for client Reclame Aqui that leverages facial recognition to show users the history of Brazilian politicians' corruption--won the Grand Prix for Mobile. The Brazilian government is notoriously corrupt, so this app highlights the faces of politicians accused of lining their own pockets.

Jury president Jay Morgan, innovations director at The Monkeys, said the detector "put the power in the hands of the people."

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Credits

Date
Jun 19, 2018
Client:
Reclame Aqui
Agency:
Grey Brazil

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