Creativity

Blake Griffin Is a Meditation Guru in Funny Spot for Red Bull's L.A. Festival

Trailer Promotes Month-Long Music Series

By Alexandra Jardine. Published on Sep 20, 2016

Editor's Pick

Basketball star Blake Griffin shows off his comedic acting prowess in this trailer for Red Bull's Sound Select 30 Days in L.A. Festival, as a smoothly professional Californian meditation teacher leading a class of students.

As his students get into the zone, they describe their visions; they're all of all artists that'll be appearing at the festival. There are some great lines -- "If I miss my chance to buy the tickets, will the festival even exist?" asks one student -- and the spot ends with Griffin reminding us where to buy tickets. Doubleday & Cartright created the spot.

The month-long festival will feature live performances by over 60 artists at venues across Los Angeles in November.

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About

Credits

Date
Sep 20, 2016
Agency:
Doubleday & Cartwright
Client:
Red Bull
Executive Creative Director:
Aaron Amaro
Creative Director / Writer:
Nathaniel Friedman
Producer:
Adam Argersinger
Production Company:
PDK Films
Director:
Mike Warzin
Executive Producer:
Daniel Fisher
Producer:
Jed Herold
Editorial Company:
Whitehouse Post
Editor:
Matt Wood
Producer:
Michael Beltrame
Executive Producer:
Kristin Branstetter
Post FX:
Carbon VFX
Executive Producer:
Phil Linturn
Producer:
Kate Soczka
Mix:
Another Country
Mixer:
Drew Weir
Composer:
Andy Huckvale
Color Company:
Company 3
Colorist:
Tom Poole
Producer:
Clare Movshon

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