Reebok: Head Games

For a multilanguage print campaign seen in the U.S., Canada and Europe, "the task was to position Rbk as a contender in the running category," says McGarryBowen writer Mark Koelfgen. "Culling through runners' blogs, we noticed a common

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For a multilanguage print campaign seen in the U.S., Canada and Europe, "the task was to position Rbk as a contender in the running category," says McGarryBowen writer Mark Koelfgen. "Culling through runners' blogs, we noticed a common theme
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About

Credits
Date
May 11, 2006
Photographer:
Kai Uwe Gundlach
CD/Copywriter:
Mark Koelfgen
CD/Art Director:
Lew Willig
Executive Creative Director:
Randy Van Kleeck
Executive Creative Director:
Warren Eakins
Client:
Reebok
Agency:
mcgarrybowen
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