Creativity

Reversa: See More Side Effects

Perfect male specimens aren't included with the purchase of Reversa anti-aging skin care products—but based on the content of a website created by Taxi, they might as well be. Entreating women to "See More Side Effects&Effects

Published on Nov 09, 2006

Editor's Pick

Perfect male specimens aren't included with the purchase of Reversa anti-aging skin care products—but based on the content of a website created by Taxi, they might as well be. Entreating women to "See More Side Effects" resulting from the use of said products, the site starts off in the living room of a lusty older lady who is visited by a plumber, a firefighter, a gardener and a chef—each representing a different Reversa product, and each offering a choice of three video clips depicting activities that are sure to rev up your womanhood. Unless you're a man, in which case you're at the wrong site.

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About

Credits

Date
Nov 09, 2006
Creative Director:
St Charier
Copywriter:
Elyse No
Copywriter:
Brian Gill
Art Director:
Roberto Baibich
Art Director:
Patrick Chaubet
Agency:
Taxi Vancouver
Client:
Reversa
Video Production:
La Fabrique d'images

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