Robin of Shoreditch: 100 Brands

A mysterious troupe of creatives want to steal from the rich and give to the poor.

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A mysterious band of creative marauders are creatiing ideas for top brands in the name of helping Haiti.

Robin of Shoreditch is what they call themselves. They say they come from some of the most celebrated creative agencies and they want to take from the rich and give from the poor. So each Monday, they'll be posting a new creative idea for an industry-ranked top 100 brand on a Vimeo site. In return, they'll be asking that brand for 1/10,000,000 of its value as a fee. All the proceeds will then be donated to Haitian relief efforts.

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Date
Apr 29, 2010
Agency:
Robin of Shoreditch
Client:
Robin of Shoreditch
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