P&G Soap Dispenser Will Sound an Alarm if You Don't Wash Your Hands

Safeguard Brand Wants to Keep the Germs Away

Published on

Editor's Pick

Only 5% of people wash their hands well enough to kill germs after using the toilet, according to a recent study. P&G soap brand Safeguard hopes to change that up with Germ Alarn, a soap dispenser that emits an alarm if you don't wash. It's triggered every time someone exits a bathroom stall and is disarmed only when the dispenser is pressed. The alarm has been installed in public restrooms across the Philippines, including in McDonald's and in schools.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now


Apr 17, 2014
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age