Creativity

Saks Fifth Avenue: Holiday Catalog

Pentagram adds complexity to Christmas.

Published on Dec 22, 2010

Editor's Pick

Saks Fifth Avenue, which had tapped Pentagram partner Harry Pearce to include his Typographic Conundrums in its previous holiday catalogs, returned to the designer to add another head-scratching twist to its 2010 edition. This time, Pearce took inspiration from the Victorian-era rebus and created 76 of the puzzles to be scattered throughout the department store's catalog. For solutions, head over to Pentagram's blog.

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About

Credits

Date
Dec 22, 2010
Client:
Saks Fifth Avenue
Design Firm:
Pentagram/New York
Partner in Charge:
Harry Pearce
Copywriter:
John Simmons
Designer:
Sean Chilvers
Designer:
Daren Howells

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