Creativity

Samsung Galaxy Note II: Unicorn Apocalypse

For business.

Published on Jan 23, 2013

Editor's Pick

The gang from "The Next Big Thing is Already Here" reunites in the latest spot from 72andSunny and Samsung, to promote the Galaxy Note II's place in businesses everywhere. Focusing on the security and multitasking capabilities of the device, the spot is set at The Company, which is set to unveil a new game, "Unicorn Apocalypse." Featuring the usual assortment of know it all Samsung-toting hipsters, plus the clueless older woman who uses the iPhone and a suit with a Blackberry, the new spot was directed by Michael Downing at Epoch.

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About

Credits

Date
Jan 23, 2013
Agency:
72andSunny
CEO:
John Boiler
Client:
Samsung Galaxy Note II
ECD:
Jason Norcross
CD/Writer:
Matt Heath
CD/Writer:
Barton Corley
Lead Writer:
Patrick Maravilla
Lead Design:
Brandt Lewis
Senior Designer:
Allison Hayes
Junior Writer:
Jack Jenson
Director of Film Production:
Sam Baerwald
Senior Film Producer:
Angelo Mazzamuto
Senior Film Producer:
Erin Goodsell
Senior Film Producer:
Nicole Haase
Prod. Co.:
Epoch Films
Director:
Michael Downing
Exec. Producer:
Jerry Solomon
Exec. Producer:
John Duffin
Producer:
Eric Sedorovitz
Editorial:
Arcade Editorial
Editor:
Will Hasell
Managing Partner:
Damian Stevens
EP:
Nicole Visram
Producer:
Amburr Farls
Assistant Editor:
Andrew Leggett
Assistant Editor:
Mike Campbell
VFX:
Mission Studios
Telecine:
The Mill - LA
Music:
South Music
Sound Design:
Barking Owl
Mix House:
Play Studios

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