Creativity

Samsung Galaxy Note II: Unicorn Apocalypse

For business.

Published on Jan 23, 2013

Editor's Pick

The gang from "The Next Big Thing is Already Here" reunites in the latest spot from 72andSunny and Samsung, to promote the Galaxy Note II's place in businesses everywhere. Focusing on the security and multitasking capabilities of the device, the spot is set at The Company, which is set to unveil a new game, "Unicorn Apocalypse." Featuring the usual assortment of know it all Samsung-toting hipsters, plus the clueless older woman who uses the iPhone and a suit with a Blackberry, the new spot was directed by Michael Downing at Epoch.

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Credits

Date
Jan 23, 2013
Agency:
72andSunny
Chief Executive Offier:
John Boiler
Client:
Samsung Galaxy Note II
Executive Creative Director/Production:
Jason Norcross
Creative Director/Writer:
Matt Heath
Creative Director/Writer:
Barton Corley
Writer:
Patrick Maravilla
Lead Design:
Brandt Lewis
Senior Designer:
Allison Hayes
Junior Writer:
Jack Jenson
Director, Film Production:
Sam Baerwald
Senior Producer:
Angelo Mazzamuto
Senior Producer:
Erin Goodsell
Senior Producer:
Nicole Haase
Production Company:
Epoch Films
Director:
Michael Downing
Executive Producer:
Jerry Solomon
Executive Producer:
John Duffin
Producer:
Eric Sedorovitz
Editorial:
Arcade Editorial
Editor:
Will Hasell
Managing Partner:
Damian Stevens
Executive Producer:
Nicole Visram
Producer:
Amburr Farls
Assistant Editor:
Andrew Leggett
Assistant Editor:
Mike Campbell
Visual Effects:
Mission Studios
Telecine:
The Mill - LA
Music:
South Music
Sound Design:
Barking Owl
Mix House:
Play Studios

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