Creativity

Who's Filming Whom in This Moon Landing Saga?

Swedish Samsung Ad Finds a Neat Way to Illustrate its Tagline

Published on Mar 09, 2015

Editor's Pick

Samsung finds a neat way to illustrate the tagline "Find a New Angle" in this commercial from Swedish agency DDB Stockholm. We begin with what looks like footage of the moon landings -- except it's soon revealed to be a movie, with an irate director and actors getting the lines wrong.

But this too is soon revealed to be just a film set -- the real directors speak a different language and come from another planet.

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About

Credits

Date
Mar 09, 2015
Agency:
DDB Stockholm
Client:
Samsung
Director:
Henrik Sundgren

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