Samsung Invites You to Catch Up on Your Binge-Watching at a Himalayan Retreat

Brand Is Offering One Lucky Winner a 'Catch-Up Grant'

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Here's one for everyone who loves binge watching shows, but doesn't have the time to do it. In a stunt to promote its SUHD TV, Samsung is promising to give one lucky Scandinavian the chance to catch up on all their favorite TV shows in peace -- in a Himalayan retreat.

Through agency DDB Stockholm, the brand is offering a "catch up grant" to one recipient, who will be sent to an isolated Buddhist temple in the Himalayas where they will be able to catch up on all of their favourite TV series on the 65" SUHD TV.

People can appy via the website where they can upload a thirty-second film explaining why they deserve the chance to watch TV in the Himalayas. A jury will then select the eight most compelling entries, which will go on to a final competition in Stockholm. Submissions close October 4.

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About

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Date
Oct 02, 2015
Agency:
DDB Stockholm
Client:
Samsung
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