Samsung: Tweet Wrap

Customize your own gift wrap with holiday tweets.

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As part of its holiday campaign promoting the Samsung RF510 laptop, The Barbarian Group has launched Tweetwrap, which allows visitors to customize their own Xmas wrapping paper with a selection of holiday tweets, and then order a roll for free through the site. Wrappers can then take pics of their presents and upload to the site for a chance to win various Samsung prizes. 3000 rolls will be given away and at press time about 350 had already been ordered.

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About

Credits
Date
Dec 07, 2010
Agency:
The Barbarian Group
Client:
Samsung
Category
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