Home Gallery Video Samsung (UK) Christmas Round Ours Have Yourself a Merry Little (Samsung) Christmas A Festive Family Shows Incredible Brand Loyalty in This U.K. Ad Published on Nov 18, 2014 Editor's Pick With all the British retailers busying themselves with how to produce the most emotional Christmas ad this year, Samsung U.K. has decided to join in, with its first-ever festive campaign. In this film, a family is enjoying Christmas at home -- and making use of all manner of Samsung devices, from smartphones to tablets and smart watches. With a cosy voiceover and vignettes designed to make you smile -- people falling over ice skating, or filming themselves sneaking more turkey -- it's less a hard product sell and much more about warm feelings for the Samsung brand (or, at the very least, marvelling at this family's incredible brand loyalty). A second film gets more specific, promoting the Galaxy Note 4, but is still heavy on the Christmas magic. Rate this Ad You must be registered to rate the ad. Please Login or Register Now About CreditsDateNov 18, 2014Agency:Cheil U.K.Client:Samsung (UK)Executive Creative Director:Logan WilmontCreative Director:Jim EyreCreative Director:Dave NewboldAgency Producer:Oliver FeathermanGroup Account Director:Andrew BoatmanSenior Account Manager:Oliver Zammit-TabonaProduction Company:Radical MediaDirector:Josh & XanderDirector of Photography:Lol CrawleyProducer:Josh BarwickEditor:Jonnie Scarlett (The Quarry)Music:Massive MusicPost Production:The MillSound Engineer:Ed Downham Tagselectronics CategoryTVC Industryelectronics Latest Creativity News on Ad Age Sparkles, Sneakers, Chiffon: What 'Creative Black Tie' Means to Adland They Won Ad Age's Cover Contest for Young Creatives; Where Are They Now? Why Stephen Curry Is Plugging a Chinese Smartphone Related work Samsung (UK): Accidents Fold7 Samsung (UK): Christmas All Wrapped Up Cheil U.K. Samsung (UK): Zombie Switch Halloween Prank Cheil U.K.