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iPhone Users Look Foolish, Once Again, in Latest Ad from Samsung

Mobile Phone Marketer Now Addressing that Battery Situation

Editor's Pick
If you're an iPhone user, you may identify with the frustrated airport visitors in the latest ad for the Samsung Galaxy S5, via 72andSunny. The ad dubs this particular subset of smartphone users "Wall Huggers," those who must remain closely tethered to outlets or charging stations to maintain the juice in their iPhones. Samsung owners, on the other hand, are free to roam the halls, get coffee--and even change the batteries on their phones -- if need be.
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About

Credits
Date
Jul 07, 2014
Agency:
72andSunny
Client:
Samsung
Editorial Company:
Cut + Run
Editor:
Lucas Eskin
Director:
Michael Downing
Production Company:
Epoch Films
Producer:
Eric Sedorovitz
Executive Producer:
Melissa Culligan
Director of Photography:
Bob Richardson
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