SAS: Globe of Fortune

Do you dare? Spin the globe and win a free trip to a Scandinavian destination with a random Facebook friend.

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CPB Europe and Scandinavian Airline SAS have launched a Facebook Connect application asking users to take their chances on a free Scandinavian trip with one of their Facebook buddies. It's "basically the Wheel of Fortune for travelling, but with a social twist," says CPB Europe CD Anders Gustafsson. The game allows Facebook users to spin a globe and land on a random city where SAS flies, and then take another randomized spin to see who their traveling partner will be.

The spontaneous should have no problems with the contest, but for those who aren't that excited about heading off to Malmo with Aunt Martha? No worries, you have ten tries to land on a more pleasing combination.

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Aug 25, 2009
Crispin Porter Bogusky Europe
Creative Director:
Anders Gustafsson
Art Director:
Dennis Rosenqvist
el Guapo
Axel Widen
Anders Johansson
Joakim Khoury
Motion Designer:
Jorgen Bengtsson
Production Company:
Pong and Speed of Sound
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