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Save the Children Prints Names of Children Killed in Gaza in Ceasefire Plea

Charity Calls for Permanent Ceasefire With Stark Reminder of Young Victims

Published on Aug 07, 2014

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Save the Children last week published full page ads in several U.K. newspapers, listing the names of 373 children killed in Gaza as a result of the current conflict. The charity, which is calling for a permanent ceasefire, published the list of names in titles including the Independent, the Times, the Guardian and the Telegraph. The ad was created in-house with media bought by JAA.

Save the Children chief executive Justin Forsyth, told The Independent : "To see the names of the children, some as young as a few months, written in stark black and white brings home the tragedy that has befallen Gaza's children. One child's death is too many-- 373 is an outrage that is a strain on the world's conscience…by publishing these names, we are reminding the world of the urgent need to push for a permanent ceasefire."

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Date
Aug 07, 2014
Client:
Save the Children U.K.

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