Schick Urges Hipsters to Shave with Beard-Turned-Wildlife Campaign

Facial Hair Gets a Life of Its Own in Print Campaign

Published on

Editor's Pick

Hipsters beware -- let that beard get out of control and it'll turn into a wild animal. That's the message of this clever print campaign from razor brand Schick and Y&R New Zealand. The beards on the faces of these guys (who, judging by their beanies and button-down shirts, are clearly one of the new breed of facial-hair lovers) have somehow morphed into something small and cuddly. Photos were taken by Troy Goodall and Stephen Stewart, and retouched by Electric Art.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Jun 11, 2014
Agency:
Y&R Auckland
Client:
Schick
Photography:
Troy Goodall
Photography:
Stephen Stewart
Retouch:
Electric Art
Tags
Category
Industry
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. View all Newsletters

Become a Member of Ad Age