School of Visual Arts: We Are All African

A poster designed by Milton Glaser and funded by the School of Visual Arts debuted on Sept. 12 in New York, intended to coincide with the 2005 U.N. World Summit on Poverty. Described by SVA as "an image of a black hand with fingers the colors of

Published on

Editor's Pick
A poster designed by Milton Glaser and funded by the School of Visual Arts debuted on Sept. 12 in New York, intended to coincide with the 2005 U.N. World Summit on Poverty. Described by SVA as "an image of a black hand with fingers the colors of the five races," the poster "expresses the need for empathy and a change of consciousness to deal with the overwhelming problem of political and social indifference to poverty. This issue applies not only to Africa but to the current disaster on our Gulf Coast where racial issues may have contributed to the slow response." Adds Glaser, "For all of us in the communication business, the thought that another generation would look back at us and say, 'How could they have been so indifferent and callous to human suffering?' drove me to respond." SVA purchased 75 telephone kiosk spaces to display the poster, and media sales agency Van Wagner donated an additional 175 locations. The poster, which directs people to www.one.org, an anti-poverty information resource, is also available for $35 at www.schoolofvisualarts.edu and www.miltonglaserposters.com ($100 for a poster signed by Glaser), with all proceeds going to charity.
Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Sep 13, 2005
Client:
School of Visual Arts
Designer:
Milton Glaser
Design:
Milton Glaser Inc.
Agency:
Milton Glaser Inc.
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age