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Science World: Beach Time

We've discovered fire!

Editor's Pick

The latest work from Rethink Vancouver for Science World tells you how useful your bellybutton lint can really be. Part of an ongoing campaign called "We Can Explain," the spot tries to weed out the urban legends from the scientific truth. In this installment: Don't bother to carry a firestarter on your next camping trip.

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About

Credits
Date
Sep 27, 2011
Agency:
Rethink - Vancouver
Client:
Science World
Creative Director:
Chris Staples
Creative Director:
Ian Grais
Art Director:
Nicolas Quintal
Copywriter:
Stephanie Bialik
Agency Producer:
Laura Rioux
Production Company:
Holiday Films
Director:
Wayne Craig
Executive Producer:
Josefina Nadurata
Executive Producer:
Derek Sewell
Line Producer:
Amalie Brunn
Director of Photography:
Steve Danyluk
Editorial:
Bijou - Toronto
Editor:
Melanie Hider
Online VFX:
Sean Cochrane
On Set Visual Effects:
Jeff Skochko
Audio:
Wave
Colorist:
Eric Whipp
Casting:
Shasta Lutz
Category
Genre
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