Creativity

Sex: A Better Painkiller Than Advil?

Expressions say it all in Science World's latest spot

Published on Jun 24, 2013

Editor's Pick

Science World's latest spot from Rethink Vancouver informs us that orgasms can kill pain. The spot (directed by Holiday Films' Adam and Dave) could have gone for a more obvious approach, but the meaningful expressions of the faces of the doctors and patient here subtly say it all. It's the latest in a series of humorous spots by the Vancouver-based not-for-profit, which is dedicated to engaging people in science.

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About

Credits

Date
Jun 24, 2013
Agency:
Rethink - Vancouver
Client:
Science World
Creative Director:
Chris Staples
Creative Director:
Ian Grais
ACD/Art Director:
Dom Prevost
Copywriter:
Justin Li
Agency Producer:
Carrie Jeffels
Production:
Holiday Films
Director:
Adam & Dave
DOP:
Jonny Cliff
Exec Producer:
Josefina Nadurata
Exec Producer:
Derek Sewell
Line Producer:
Andre Fitsialos
Editor:
Rob Doucet
Colorist:
Claudio Sepulveda
Sound Design:
Wave Productions
Audio Director:
Brandon Edwards

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