Scion: What Moves You

The San Francisco office of Attik has produced a new round of print and outdoor Scion work, adding print ads replete with iron-ons to its ongoing quest for total customer customization. "We're constantly trying to package an element of surprise&

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The San Francisco office of Attik has produced a new round of print and outdoor Scion work, adding print ads replete with iron-ons to its ongoing quest for total customer customization. "We're constantly trying to package an element of surprise" in each new marketing effort, explains Attik CD Simon Needham. The iron-on idea "takes personalization in a new direction
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About

Credits
Date
Oct 12, 2005
Client:
Scion
Creative Director:
Simon Needham
Creative Director:
Wayne Hanson
Agency:
ATTIK
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