Sears: Zombies

Zombies take over Sears.

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Editor's Pick

Sears gets into the Halloween spirit by remaking its digital storefront in a Zombie theme. Clothes, accessories and even fitness equipment get take on an undead theme, and shoppers can get recommendations on gifts for their walking dead friends. The site also features an Undead twitter feed hosted by @zombieshopper, a zombie friend maker and web videos starring ghoulish patrons.

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About

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Date
Oct 22, 2010
Client:
Sears
Category
Latest Creativity News on Ad Age

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