Yoga in the Bathroom? Secret's Latest 'Stress Test' Will Make You Laugh

Deodorant Brand Has Fun With Another Stressful Situation

Published on

Editor's Pick

P&G's Secret deodorant has tackled all sorts of stressful situations in its "Stress Test" ads from the life changing moment a transgender woman emerges from a bathroom stall to a woman summoning up the courage to ask for a raise. Its latest spot is more about how you react after that stressful situtation -- and it will raise a few laughs. Our heroine is caught drying her armpits in the work bathroom -- but how will she explain it? Her solution is hilarious.

Caviar's Marielle Heller ("The Diary of a Teenage Girl") directed the spot, for Wieden & Kennedy Portland.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Nov 21, 2016
Agency:
Wieden + Kennedy Portland
Client:
Secret
Tags
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age