Creativity

Self-Promo: A Vegas Hunk-a-Thon

Las Vegas agency DRGM's 2005 "The Men of DRGM" calendar is a classic beefcake parody with a nice ad slant. April, for instance, features a shot of smirkingly complacent senior art director Mike Disbennett and the line, "It doesn't matt

Published on Feb 24, 2005

Editor's Pick

Las Vegas agency DRGM's 2005 "The Men of DRGM" calendar is a classic beefcake parody with a nice ad slant. April, for instance, features a shot of smirkingly complacent senior art director Mike Disbennett and the line, "It doesn't matter what this says, nobody reads copy anyways." As copywriter Brett Endelman, hairy-chested Mr. December, notes, "We recently held a calendar autograph signing at the Las Vegas Gun & Knife Show. Although nobody visited our booth, it felt great to be involved in the community." But why only men? Why not a "Women of DRGM" calendar? " 'Cause there's nothin' funny about smokin'-hot chicks, that's why," explains CD Bernice Bamburak. You can write her at bbamburak@drgm.com to request a calendar of your very own.

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About

Credits

Date
Feb 24, 2005
Client:
Self-Promo
CD/Copywriter:
Bernice Bamburak
Copywriter:
B.C. LeDoux
Copywriter:
Brett Endelman
Art Director:
Shelley Sickman
Photographer:
Dave Bassett
Art Director:
Tommy "Toupee" DiGioia
Agency:
DRGM Advertising Las Vegas

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