Creativity

Sephora: Mistletoe Makeover

EVB launched a new virtual makeover site for Sephora that lets you adjust your headshot and try on the makeup brand's trendy holiday styles.

With "Mistletoe Makeover", the site urges women to have their visages redone

Published on Nov 21, 2008

Editor's Pick

EVB launched a new virtual makeover site for Sephora that lets you adjust your headshot and try on the makeup brand's trendy holiday styles.

With "Mistletoe Makeover", the site urges women to have their visages redone with holiday-themed lines such as "Santa’s Little Temptress," "O, Tannen Babe" and more. The can then send a holiday e-greeting with their image along with a custom message and a "kiss" or "wink." Once done, users are given a promo code appropriately dubbed WINKORKISS to redeem a free lipstick sample or lashes with any purchase at Sephora.com.

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About

Credits

Date
Nov 21, 2008
Client:
Sephora
Agency:
EVB
ACD/Art Director:
Lauren Harwell
ACD/Copywriter:
Jamie Robinson
Designer:
Steve Knodel
Director of Technology:
Husani Oakley
Lead Programmer:
Brad Griffin
Motion Designer:
Jason Job
Producer:
Jamie Tompetrini
Makeover Technology:
TAAZ.com TAAZ.com

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