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Shark Week (Almost) Jumps the Shark in 'King of Summer' Spot

Cheesy 70s Style Hero Features in This Year's Ad

Editor's Pick

Discovery Channel's Shark Week has a reputation to keep up. It's known for its killer ads and last year, it shocked us with a hilarious spot about Snuffy the Seal. This year, it's gone for a seventies style spot featuring a moustachioed guy waterskiing on two sharks' backs, tossing meat behind him. Could Shark Week ads be about to jump the shark?

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About

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Date
Jun 30, 2014
Client:
Shark Week
Client:
Discovery Channel
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