Sierra Mist: Mistominiums

Can't afford a high-end luxury apartment in the real world? Consider free housing in the virtual space, in the form of Sierra Mist's Mistominiums. Designed by Tribal DDB/Dallas, the soda brand's newly unveiled website puts a r

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Can't afford a high-end luxury apartment in the real world? Consider free housing in the virtual space, in the form of Sierra Mist's Mistominiums. Designed by Tribal DDB/Dallas, the soda brand's newly unveiled website puts a refreshing spin on the terms "online community" and "social networking" by allowing visitors to choose and personalize their own virtual pad within the brand-spankin' Mistominiums apartment complex. Once a pad has been pimped with their choice of décor and furniture, the proud homeowner can socialize with other residents of this exclusive neighborhood, access building amenities like the Comedy Club (featuring videos of stand-up comics and TV spots starring the Mist-Takes) and explore the pads of actor Fred Willard and soccer star Freddy Adu.
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About

Credits
Date
Jul 10, 2006
Executive Creative Director:
Scott Johnson
Associate Creative Director:
Braden Bickle
Art Director:
Ted Angelilli
Art Director:
Rich Newman
Copywriter:
Geoff Owens
Copywriter:
Brad Meyers
Multimedia Developer:
John Van Horn
Client:
Sierra Mist
Agency:
Tribal DDB Dallas
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