A Few Reasons Why You Need to Avoid Hitting a Senior Citizen With Your Car

BBH India Presents a Hugely Entertaining 'What-If' Scenario

Published on Aug 16, 2013

Editor's Pick

The "what-if" scenario isn't a new creative tactic, but it's executed beautifully in this spot for the Skoda Rapid Leisure, an entry level car in the Indian market. BBH India was behind the graphical spot, which shows what might happen if you aren't driving a Skoda and happen to bump the knee of a cute, knitting, senior citizen, who also happens to have her cuteness, the law and her biker son on her side.

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Aug 16, 2013
BBH Mumbai
Sushma Joseph
Chief Creative Officer:
Russell Barrett
Puneet Kapoor
Creative Director:
Manish Darji
Yohan Daver
Agency Producer:
Hitesh Kalia
Agency Producer:
Sushma Joseph

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