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Check In on Facebook From Thousands of Feet Up

Parachute firm lets you update status in mid-jump

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It may have come a little too late for Felix Baumgartner, but a new app lets parachutists "check in" on Facebook as they soar through the sky. Developed by ageisobar, Brazil, for parachuting specialists Sky Company, the Air Check In app takes your picture in mid-jump, records your height and lets you post it to Facebook (if you 3G reception isn't good enough up there, it stores it and lets you post later). Every check-in has a link to Sky Company's Facebook fan page, and its parachute jumps increased by 26% after the development of the app.

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About

Credits
Date
Apr 30, 2013
Agency:
ageisobar Sao Paolo
Client:
Sky Company
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