Creativity

Builders Turn Feminist In Latest Snickers Ad From Down Under

No Misogny For These Aussie Site Workers In Filmed Stunt

Published on Mar 26, 2014

Editor's Pick

Snickers' latest addition to its "You're Not You When You're Hungry" campaign comes from Australia via Clemenger BBDO -- and it's a fun one. In a filmed stunt, a group of builders shout out comments to real women on the street -- but they're not the comments you'd expect. "Wanna hear a filthy word? Gender bias!" is just one example. Obviously, they're hungry. And the women's changing expressions are priceless.

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About

Credits

Date
Mar 26, 2014
Agency:
Clemenger BBDO
Client:
Snickers Australia
Creative Chairman:
James McGrath
Executive Creative Director:
Ant Keogh
Copywriter:
Andre Hull
Art Director:
Lee Sunter
Senior Producer:
Lisa Moro
Director:
Nick Kelly
Production Company:
The Sweet Shop
Producer:
Nikolas Aulich
Post:
The Butchery
Post:
The Refinery
Editor:
Graham Pereira
Flame Artist:
Eugene Richards
Sound:
Flagstaff Studios
Sound Designer:
Stevo Williams

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