Creativity

Godzilla is Actually a Really Fun Guy When He's Not Hungry, According to Snickers

Watch BBDO's Oscars Ad

Published on Feb 28, 2014

Editor's Pick

Godzilla joins the cast of greats that have been featured in Snickers' "You're Not You When You're Hungry" spots -- like Aretha Franklin, Betty White and Robin Williams. But BBDO New York's latest features a uniquely Hollywood touch. Set to be broadcast during Sunday night's Oscars ceremony, the spot -- which promotes the upcoming Godzilla movie -- shows what a fun, chill guy the scaly monster really is. Except, of course, when he gets hungry.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

Credits

Date
Feb 28, 2014
Agency:
BBDO New York
Client:
Snickers
Worldwide Chief Creative Officer:
David Lubars
Chief Creative Officer, New York:
Greg Hahn
Executive Creative Director:
Gianfranco Arena
Executive Creative Director:
Peter Kain
CD/Copywriter:
Alex Taylor
CD/Art Director:
Jason Stefanik
Group Executive Producer:
Amy Wertheimer
Executive Music Producer:
Loren Parkins
Production Company:
Smith and Jones
Director:
Ulf Johansson
Director of Photography:
Andrejz Sekula
Music House:
South/AKM
Edit House:
Mackenzie Cutler
Editor:
Ian Mackenzie
Visual Effects House:
MPC NY
Visual Effects Producer:
Camila De Biaggi
Visual Effects Supervisor:
Alex Lovejoy
Mix:
Heard City
Mixer:
Keith Raynaud
Telecine:
Company 3
Colorist:
Tim Masick

Need a credit fix? Contact the Creativity Editors

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.