Creativity

Godzilla is Actually a Really Fun Guy When He's Not Hungry, According to Snickers

Watch BBDO's Oscars Ad

Published on Feb 28, 2014

Editor's Pick

Godzilla joins the cast of greats that have been featured in Snickers' "You're Not You When You're Hungry" spots -- like Aretha Franklin, Betty White and Robin Williams. But BBDO New York's latest features a uniquely Hollywood touch. Set to be broadcast during Sunday night's Oscars ceremony, the spot -- which promotes the upcoming Godzilla movie -- shows what a fun, chill guy the scaly monster really is. Except, of course, when he gets hungry.

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About

Credits

Date
Feb 28, 2014
Agency:
BBDO New York
CCO Worldwide:
David Lubars
Client:
Snickers
CCO, New York:
Greg Hahn
Exec. Creative Director:
Gianfranco Arena
Exec. Creative Director:
Peter Kain
CD/Copywriter:
Alex Taylor
CD/Art Director:
Jason Stefanik
Group Exec Producer:
Amy Wertheimer
Exec. Music Producer:
Loren Parkins
Production Company:
Smith and Jones
Director:
Ulf Johansson
Director of Photography:
Andrejz Sekula
Music House:
South/AKM
Edit House:
Mackenzie Cutler
Editor:
Ian Mackenzie
Visual Effects House:
MPC NY
VFX Producer:
Camila De Biaggi
VFX Supervisor:
Alex Lovejoy
Mix:
Heard City
Mixer:
Keith Raynaud
Telecine:
Company 3
Colorist:
Tim Masick

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