Creativity

Snickers: Horseless Headsman

That's not even scary.

Published on Oct 26, 2012

Editor's Pick

Snickers and BBDO New York continue the "You're Not You When You're Hungry" campaign with a pretty funny Halloween edition, starring the confused "Horseless Headsman," who fails in his mission to scare kids because he's a floating head, and not much else. The edit for the online version is longer, with a nicer payoff at the end. See the television spot here.

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About

Credits

Date
Oct 26, 2012
Agency:
BBDO New York
Client:
Snickers

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