Sony: Muteki

What do sword-swinging samurai, hi-tech stereo speakers and Argentina have in common? An online game created by Buenos Aires-based advergame studio Three Melons to promote Sony Argentina's Muteki home theater system. Obviously. Playing off th

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What do sword-swinging samurai, hi-tech stereo speakers and Argentina have in common? An online game created by Buenos Aires-based advergame studio Three Melons to promote Sony Argentina's Muteki home theater system. Obviously. Playing off the system's Japanese name ("muteki" translates as "invincible"), the Spanish-language advergame stars a samurai warrior slicing a path of destruction through the forest in search of his own invincibility.
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About

Credits
Date
Jan 10, 2007
Agency:
Three Melons
Client:
Sony
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