Creativity

Sony: Sony Screen Story

You make the story.

Published on Mar 13, 2012

Editor's Pick

Party Tokyo was behind this delightful dance for Sony's Make.Believe Japanese brand spot. Multiple screens tell a single story, with the help of 70 performers and more than 200 different Sony products. Amazingly, it was all shot in a single take.

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About

Credits

Date
Mar 13, 2012
Agency:
Party - Tokyo
Client:
Sony
Creative Director, Technical Director, Art Director:
Naoki Ito
Creative Director, Technical Director, Copy Writer:
Morihiro Harano
Creative Director/Technical Director:
Qanta Shimizu
Creative Director/Technical Director:
Hiroki Nakamura
Creative Director/Technical Director:
Masashi Kawamura
Agency Producer:
Satoshi Takahashi
Director:
Tsugihisa Tanaka
Animation Director:
Kota Iguchi
Designer:
Miho Ishizuka
Cinematographer:
Yuki Nemoto
Gaffer:
Katsunori Saito
Offline Editor:
Narihiko Kono
Offline Editor:
Nozomi Ashida
Online Editor:
Takeshi Kanda
Music Producer:
Katsuya Yamada
Production Producer:
Mitsuru Yamamori
Production Manager:
Tomohiro Morishita
Stylist:
Kazuki Yunoki
Hair / Makeup:
Mayo Nakada
CG Simulation:
Eiichi Shimoda
Video Engineer:
Katsuyuki Hata
Props:
Masaaki Sugiyama
Casting:
Mitsuyo Ishigaki

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